Most people can see some social value in Twitter as soon as they really start to use it properly. You get to have meaningful conversations with interesting people, read articles that other tweeps have found interesting, keep abreast of the issues that are debated there every day and even have Blip Wars with 1980s songs. But if that’s all there is to Twitter, most people would ditch using it in about 2 days. Professionals don’t have that kind of time to kill.
Oh, but there is so much more.
Today I wanted to show you how you could book your own courtside seat in your local Twitter market and start cherrypicking it with laser-like focus:
- Go on TwitterLocal, enter your zipcode (or city) and the radius you would like to target and Go.
- Instantaneously, you can view the latest tweets in that area or even better subscribe via RSS.
- After you add the RSS feed to your favorite reader (mine’s Google Reader), you can now keep an eye on your local Twitter market for interesting people to follow.
Needless to say, you are wasting your time if you are looking for tweets along the lines of:
“Looking to do business with a ______. Call me at _______”
You should be looking for people that you truly find interesting and then engage them into a conversation that might evolve into future direct or indirect business for you. Fight the urge to sell and spam – When you engage someone on Twitter they will look up the website you provide and your bio so they already know what you do.
Real Estate is local and your twitter strategy should match.
I would add that QUALITY trumps QUANTITY in this environment; people should focus on personal connections over number of connections.
AMEN to “real estate is local and your twitter strategy should match!”
I need to check this out for sure. You did a great job of succinctly describing why its such natural and great way to meet people…thanks!
Nicole
@LaniAR
Which is why I don’t autofollow on Twitter but instead manually choose who I’m following. It minimizes noise.
@nicolelahti
Thanks for the follow – Looking forward to the conversations
I’ve lost touch with twitter lately, but I agree that you can localize very easily. It just needs to be done correctly.
I just found a great squidoo article on twitter advertising i hope you all find interesting, http://www.squidoo.com/twitter-marketing-secrets
Yeah, you’re right. There are lots of things that can be learned if you follow twitter. So, check that out but make sure that you are using it well.
Twitter is the best mini blogging site that have the potential to drive great volume of traffic to your site or business. Twitter have the potential to make your business go one step forward, because you can search and get connected to people across the world and establish long term relationship.